Thursday, October 24, 2013

Tips and advice on partnering with travel bloggers - and why you need think beyond the press trip approach



I gave a talk at the Digital Tourism Think Tank's "Digital Tourism Campus Norway" about how to engage and partner with bloggers. In the talk I spoke about:

  1. What travellers really looking for in a blog.
  2. How to plan blogger partnerships - with a focus on when to use them and the new and emerging models
  3. How to get the most out of working with travel bloggers

Please take a look at the presentation above which gives detailed advice on all the issues....
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