Regular readers will know that I love ad spoofs and user generated versions of TV ads, as I think they give such a good insight and learning on what makes good communication.
I came across this spoof of L'Oreal's mascara ads using the actress Penelope Cruz who even in their ads seems to speak in a hard to understand way.
This spoof is especially good as L'Oreal had been wrapped over the knuckles in the UK for some fakery in their mascara ads for omitting to tell viewers that the actress was wearing some false lashes to make the effect of the mascara seem remarkable. But it also rips L'Oreal for their going on and on about technology..
Watch the spoof on YouTube by clicking here or on the blog posting:
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