Monday, September 21, 2009

New Nandos ad with Evita Bezuidenhout: selling out to sell? Or not?

Evita Bezuidenhout (played by South African satirist Pieter Dirk Uys) is a character created originally to mock society in the white ruled days in South Africa. the character allowed him to mock and taunt the government. The character has lived on as he still mocks the political world in South Africa.

I thought when someone sent me a link to a new Nandos (the chicken fast food chain) form South Africa that he was "selling out" and going for cash by getting involved in ads. However, as the ad shows, he has still managed to get a barb in at the nature of the political landscape in the country.

It is funny and pointed at the same time! Also interesting to see a client being bold enough to make a political and selling statement in one!

(In case you are not up on the political world in South Africa the main political party is the ANC)..

Watch the ad on YouTube: click here
or on the blog posting:

No comments: