Creativity in Advertising: copy of my slides and speaker notes

I was due to talk on 27 March at the "Creativity in Advertising 2008" conference in London. Unfortunately, I had to pull out as I had a business review that I could not say no to.

I had prepared the speech and slides on the "5 Things I wish I had known about Advertising 10 years ago". And so this was included in the handouts to delegates.

You can download a PDF with the slides and speaker notes if you would like to find out more about the 5 things. Right click here and save to your desktop. For copies of other talks, on the navigation on the left hand side of the blog you will see a section listing the talks.

The 5 things are:

- YOU GET WHAT YOU DESERVE
- BRIEFS NOT BOXERS
- YOUR WIFE IS NOT AN IDIOT
- NOT JUST THE CATEGORY BEST
- NO VISIBLE PENALTY FOR MISSES

What do you think? leave a comment on the blog!